Packages & Prices
Not sure what some of the services are? Scroll down to see an explanation
Standard
Ideal for small businesses operating in the local area seeking to enhance their visibility and brand recognition within the community.
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1 Post per week on up to 2 social media platforms
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Content creation (images/videos provided by you)
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Content distribution
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Copywriting
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Keyword research
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Hashtag research
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Monthly report
Premium
Suitable for businesses that are already established and seeking to broaden their reach, as well as those that are growing.
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2-3 Post per week on up to 3 social media platforms
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1 hour engagement per week
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1 monthly content creation day
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Content creation
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Content distribution
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Copywriting
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Keyword research
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Hashtag research
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Monthly report
Just want the content to use yourself?
Perfect for businesses who prefer to handle their own marketing but require pre-made content for posting.
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Content creation (images and videos provided by you)
Send over your photos and videos of your products/services, I'll edit them and turn them into eye-catching promotional material
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Onsite content creation day
Available for Cambridgeshire area only
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Basic graphic design
Brochure/Flyers/Business cards etc
What is content creation?
Content creation for businesses on social media involves developing and sharing various types of content tailored to specific social media platforms to engage followers, build brand awareness, and drive business goals. This process includes:
1. Regular Posts: Updates, images, videos, and text posts that provide value, inform, or entertain the audience.
2. Stories and Reels: Short, engaging, and often energetic content designed for quick consumption and high engagement.
3. Live Streams: Real-time videos for product launches, Q&A sessions, or behind-the-scenes glimpses to interact directly with the audience.
4. Promotional Content: Announcements of sales, special offers, and new products to encourage purchases.
5. User-Generated Content: Sharing content created by customers or fans to build community and trust.
6. Interactive Content: Polls, quizzes, and questions to encourage audience participation and engagement.
7. Influencer Collaborations: Partnering with influencers to reach a broader audience and leverage their credibility.
8. Customer Testimonials and Reviews: Highlighting positive feedback to build trust and credibility.
The goal is to create engaging, relevant, and visually appealing content that resonates with the target audience, fosters community, and supports the business’s marketing objectives.
What is a content creation day?
You gather your team, I’ll grab my cameras, now get ready to showcase the magic behind the scenes!
We’ll spend the day capturing candid moments, snapping creative product photos, and filming videos of your services in action to show off what makes your business unique.
By the end of the day, you’ll have a treasure trove of engaging content ready to impress your social media followers and give them a peek into the heart of your business!
This kind of content engages audience, builds brand identity, and drives traffic. It ensures a steady stream of fresh material, enhances marketing efforts, and saves time in the long run!
What is copywriting?
Copywriting is the art and science of writing text, known as copy, for the purpose of advertising or marketing.
The goal of copywriting is to persuade readers to take a specific action, such as making a purchase, signing up for a newsletter, or clicking on a link.
Effective copywriting involves understanding the target audience, crafting compelling messages, and using persuasive techniques to drive engagement and conversions. This can include writing for websites, advertisements, emails, social media posts, and other marketing materials.
What is keyword and hashtag research?
Keyword research in relation to social media involves identifying and analysing the specific words and phrases that people use when searching for content, products, or services on social media platforms.
The goal is to optimise content to increase visibility, engagement, and reach. Key steps include:
1. Identifying Relevant Keywords: Finding terms and phrases that are relevant to your business, industry, and audience.
2. Analysing Search Volume and Trends: Assessing the popularity and seasonal trends of these keywords to prioritise which ones to target.
3. Competitor Analysis: Evaluating which keywords competitors are using successfully.
4. Hashtag Research: Discovering popular and relevant hashtags that can increase the discoverability of your posts.
5. Content Optimisation: Incorporating selected keywords and hashtags naturally into your social media content to improve its reach and engagement.
Effective keyword research helps businesses align their social media content with what their audience is actively searching for, thereby increasing the chances of appearing in search results and feeds.
What does a monthly report consist of?
A monthly social media report provides a comprehensive overview of a business's social media performance over the past month. Key components typically include:
1. Summary and Highlights:
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Overview of key achievements, milestones, and notable events.
2. Analytics and Metrics:
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Engagement Metrics: Likes, comments, shares, and interactions.
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Reach and Impressions: Number of people who saw the content and how often it appeared.
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3. Content Performance:
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Top-performing posts and their engagement levels.
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Analysis of different content types (videos, images, stories, etc.)
4. Audience Insights:
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Demographics: Age, gender, location of followers.
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Behaviour: Peak engagement times, preferred content types.
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Follower Growth: Changes in the number of followers or subscribers.
5. Traffic and Conversion Data:
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Website traffic from social media.
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Conversion rates from social media campaigns.
6. Campaign Analysis:
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Performance of specific social media campaigns or promotions.
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Return on Investment (ROI) analysis for paid advertising.
7. Competitive Analysis:
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Insights into competitors' social media activities and performance.
8. Sentiment Analysis:
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Overall sentiment of mentions and comments (positive, negative, neutral).
9. Recommendations and Action Items:
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Strategies for improvement.
10. Goals and Objectives for the Next Month:
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Setting targets and defining key performance indicators (KPIs) for the upcoming month.
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Content ideas and adjustments based on performance data.
This report helps businesses understand their social media effectiveness, identify areas for improvement, and plan future strategies.